About Us

Display Designs officially presented ourselves to the world of retail for the first time at ICHF NEC Birmingham, Cake 2006 and what a stunning entrance we made.

Collaboration with the British Sugarcraft Guild resulted in those magnificent flying swans. Concepts are already being discussed with the British Sugarcraft Guild to produce a bigger and better exhibition display for Cake 2008.

Our new product range is seen like a breath of fresh air, with innovation and excitement pushing the boundaries way beyond anything ever seen before. Take our 7 tier individual cup cake stand, it may be 7 tiers as standard but with the option to purchase additional tiers it is possible to extend to a staggering 20 tiers high! Or put another way over 2 meters tall.

At Cake 2006, we were all amazed by the interest shown in the Display Designs Cinderella Pumpkin Carriage which is nearly 2 feet tall and is almost 3 feet long, with an 18 inch diameter base display board which can display virtually any cake including individual cakes on the 7 tier stand. Now we have designed the most spectacular team of four horses cake stand, which is beautifully engraved and polished to complement and sit in front of the Cinderella Carriage although these can indeed be used on their own.

Our Company Directors are delighted to confirm that there are plans to develop several more fantastic themed display stands, this year. To which they invite and welcome any ideas or recommendations for products not currently available, which you would like to see.